# Semrush pricing and fit for marketers

Page: https://betterapps.site/tools/semrush
Site: Better Apps, run by Kerry Morrison of BetterStory
Status: Not yet reviewed by Kerry. Checked facts only.
Price checked: November 5, 2026


> A marketing platform for SEO, competitor research, and AI search visibility.

## Short answer

Semrush pricing: Free plan. Paid plans from $139 per month. Semrush has a free plan. Trial: The footer of the prices page says Try Semrush free for seven days. Cancel anytime. The SEO plan, the cheapest paid plan with a list price, costs $139 a month for any team size, since it is a flat price.

## What is Semrush?

Semrush is a marketing platform for brand visibility in search results and in AI-generated answers. The tools include keyword research, backlink analysis, rank tracking, and technical site audits. It also offers an AI Visibility tool that tracks how often language models cite a brand. Other modules cover content optimization, local listings, ad insights, digital PR, and social scheduling. The homepage lists enterprises, small teams, freelancers, and agencies as users. Roles named include SEO specialists, content marketers, and growth marketers. Semrush also offers an API, an App Center, and an MCP server for AI assistants. Adobe announced the completion of its acquisition of Semrush on April 28, 2026.

## Who is Semrush for?

### Who should use Semrush?

- SEO specialists and content marketers who want one suite for research and tracking
- Agencies and small teams that track several sites
- Marketers who want AI visibility reports next to SEO data

### Who should skip Semrush?

- Users who want a pay-per-request data feed, since plans are monthly and capped
- Buyers who want a flat price for every need, since the Advanced plan has custom pricing

## How much does Semrush cost?

| Plan | Price | Billing basis | Notes |
| --- | --- | --- | --- |
| Free | $0 | Not stated by the vendor | 1 demo project and 10 reports per day. No credit card required. |
| SEO | $139 per month, or $117.33 per month billed annually | Per month, monthly billing | 5 websites and 500 keywords tracked daily. |
| Starter | $199 per month, or $165.17 per month billed annually | Per month, monthly billing | 5 websites, 50 AI prompts daily, and 500 keywords tracked daily. |
| Pro+ | $299 per month, or $248.17 per month billed annually | Per month, monthly billing | 15 websites and 1,500 keywords tracked daily. An Advanced plan has custom pricing. |

Source: https://www.semrush.com/prices/. Checked November 5, 2026. Screenshot of the vendor page, captured November 6, 2026: https://betterapps.site/shots/semrush.jpg.

## How much does Semrush cost for a team?

List price on monthly billing, multiplied by team size.

| Plan | Priced per | 1 person | 3 people | 5 people | 10 people |
| --- | --- | --- | --- | --- | --- |
| SEO | plan | $139 | $139 | $139 | $139 |
| Starter | plan | $199 | $199 | $199 | $199 |
| Pro+ | plan | $299 | $299 | $299 | $299 |

## How has the price of Semrush changed?

| Checked | Headline price | Source |
| --- | --- | --- |
| November 5, 2026 | Free plan. Paid plans from $139 per month | https://www.semrush.com/prices/ |

## What does Semrush work with?

Semrush MCP, ChatGPT, Lovable, Semrush API, App Center.

## What are the alternatives to Semrush?

- [Ahrefs](https://betterapps.site/tools/ahrefs): An SEO and AI visibility platform built on its own web index and search database. Free plan. Paid plans from $29 per month for Starter.
- [DataForSEO](https://betterapps.site/tools/dataforseo): A pay-as-you-go API for search results, keyword, backlink, and on-page SEO data. Pay as you go, $50 minimum top-up, $1 trial credit.

## Questions and answers

### How much does Semrush cost?

The prices page lists SEO at $139 per month, Starter at $199, and Pro+ at $299 on monthly billing. Annual billing lowers each price. Advanced has custom pricing.

### Does Semrush have a free plan or trial?

The prices page lists a free plan with 1 demo project and 10 reports per day. Its footer also mentions a seven-day free trial.

### What is the AI Visibility tool?

It tracks how often language models cite a brand. It also reports prompt-level results and AI market share against competitors.

### How is Semrush different from Ahrefs?

Both cover SEO research. Semrush adds modules for local listings, ad insights, digital PR, and social scheduling in the same suite.

### What does Semrush integrate with?

Semrush lists these integrations: Semrush MCP, ChatGPT, Lovable, Semrush API, App Center. Checked November 5, 2026 against the vendor's pages.

## Sources

- https://www.semrush.com/
- https://www.semrush.com/prices/
- https://www.semrush.com/news/455953-adobe-completes-semrush-acquisition-strengthening-cx-enterprise-with-enhanced-brand-visibility-capabilities/

## How was this page made?

Facts come from the vendor pages listed under Sources and were gathered with AI help. Anything unconfirmed is marked. Method: https://betterapps.site/methodology