Ahrefs pricing
Facts and pricing for marketers
An SEO and AI visibility platform built on its own web index and search database.
Short answer: Ahrefs pricing: Free plan. Paid plans from $29 per month for Starter. Ahrefs has a free plan. Trial: The pricing page does not advertise a free trial. Its FAQ says Ahrefs never runs discounts. The Starter plan, the cheapest paid plan with a list price, costs $29 a month for any team size, since it is a flat price.
Maintained by Kerry Morrison, founder of BetterStory. 25 years in agency, sales, consulting and operations. Facts last checked .
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Not yet reviewed by Kerry.
The facts below were checked against the vendor's own pages. This page has no verdict yet because Kerry has not written one. See how we pick for what earns a full review.
What are the key facts about Ahrefs?
The facts in this table were checked against Ahrefs's own pages on November 5, 2026. Ahrefs belongs to the Research job on this site, in the SEO and AI visibility suite group. Starting price: Free plan. Paid plans from $29 per month for Starter. The plan table further down gives the full list.
| Starting price | Free plan. Paid plans from $29 per month for Starter |
|---|---|
| Free plan | Yes |
| Trial | The pricing page does not advertise a free trial. Its FAQ says Ahrefs never runs discounts. |
| Price checked | November 5, 2026 |
| Job | Research |
What is Ahrefs?
An SEO and AI visibility platform built on its own web index and search database. On this site it sits in the Research job, in the SEO and AI visibility suite group. It is best for sEO and link building teams that need backlink and competitor data. Prices were checked on November 5, 2026. The vendor's own site is ahrefs.com.
Ahrefs is a marketing platform for visibility in search engines, AI answer tools, and social media. It runs on a proprietary web index. Main tools include Site Explorer, Keywords Explorer, Rank Tracker, Site Audit, and Content Explorer. Brand Radar and Prompt Tracking monitor how a brand appears in AI search. Ask Ahrefs is an assistant that queries a user's data. The site also offers an API and MCP options. Ahrefs names content marketers, SEO and link builders, PPC specialists, agencies, ecommerce brands, and SaaS companies as users. Paid plans start with one seat, and extra seats cost more.
Who is Ahrefs for?
Ahrefs fits these people best: SEO and link building teams that need backlink and competitor data. It also suits agencies and in-house marketers who track rankings and site health. Skip Ahrefs if this is you: Buyers who want a free trial, since the pricing page does not advertise one. These points are not a substitute for a trial.
Who should use Ahrefs?
- SEO and link building teams that need backlink and competitor data
- Agencies and in-house marketers who track rankings and site health
- Teams that want AI search monitoring next to classic SEO data
Who should skip Ahrefs?
- Buyers who want a free trial, since the pricing page does not advertise one
- Small budgets that need a very low entry price for the full toolset, since Lite costs $129 per month
How much does Ahrefs cost?
Ahrefs lists 5 plans: Starter, Lite, Standard, Advanced, Enterprise. The lowest paid plan with a list price is Starter at $29 per month. These figures come from the vendor's pricing page, checked November 5, 2026. Prices change, so confirm before you buy. The table shows each plan's price and notes.
| Plan | Price | Notes |
|---|---|---|
| Starter | $29 per month | Ahrefs describes it as the plan to see what people search and check competitors. Other limits were not recorded. |
| Lite | $129 per month | 1 seat included, with 2 more seats at $40 per month each. 750 tracked keywords. |
| Standard | $249 per month | 1 seat included, with 5 more at $60 each. 2,000 tracked keywords. |
| Advanced | $449 per month | 1 seat included, with 10 more at $80 each. 5,000 tracked keywords. |
| Enterprise | $1,499 per month | Starts at 3 seats, with more at $100 per month each. Annual commitment required. |
Source: the vendor's pricing page, checked November 5, 2026. Prices change, so confirm before you buy.
How has the price of Ahrefs changed?
We last recorded the Ahrefs headline price on November 5, 2026: Free plan. Paid plans from $29 per month for Starter. That is the first recorded check, so no price change has been seen yet. A new row is added only when a later check finds a change, so the table shows real changes and not noise.
| Checked | Headline price | Source |
|---|---|---|
| November 5, 2026 | Free plan. Paid plans from $29 per month for Starter | Vendor page |
This is the first recorded check, on November 5, 2026. A new row is added when a later check finds a change.
How much does Ahrefs cost for a team?
For 5 people, Ahrefs's Starter plan costs $29 a month at list price on monthly billing. These totals multiply the vendor's list price by team size, checked November 5, 2026. Seat limits, minimums and annual discounts can change the real bill, so check the vendor's page. The table lists every paid plan at 1, 3, 5 and 10 people.
| Plan | Priced per | 1 person | 3 people | 5 people | 10 people |
|---|---|---|---|---|---|
| Starter | plan | $29 | $29 | $29 | $29 |
| Lite | plan | $129 | $129 | $129 | $129 |
| Standard | plan | $249 | $249 | $249 | $249 |
| Advanced | plan | $449 | $449 | $449 | $449 |
| Enterprise | plan | $1,499 | $1,499 | $1,499 | $1,499 |
What does Ahrefs work with?
Ahrefs lists 4 integrations on its own pages, including Ahrefs API, MCP, Google Search Console, Ahrefs Free tools. We took this list from the vendor's pages and checked it on November 5, 2026. A tool missing from the list may still connect through Zapier, Make or an API, so ask the vendor. The full list follows.
Ahrefs API, MCP, Google Search Console, Ahrefs Free tools.
What are the alternatives to Ahrefs?
The closest alternatives to Ahrefs on this site are Semrush. Each does a similar job, and the cards show each one's starting price as of its last check. Starting prices differ because vendors count people, channels or usage in different ways. Semrush: Free plan. Paid plans from $139 per month.
Semrush
A marketing platform for SEO, competitor research, and AI search visibility.
Free plan. Paid plans from $139 per month
What tools go with Ahrefs?
These tools go with Ahrefs because they share a stack, a listed integration or the same job: Google Search Console, Clay, DataForSEO, Firecrawl, Perplexity. The list comes from the stack pages and integration lists on this site. It is not a recommendation to buy any of them. Each card says why it was picked.
Google Search Console
A free Google service that shows how a site performs in Google Search and flags indexing problems.
Works with Ahrefs.
Clay
A go-to-market platform that finds and enriches company and contact data with AI agents.
Same job.
DataForSEO
A pay-as-you-go API for search results, keyword, backlink, and on-page SEO data.
Same job.
Firecrawl
A web data API that scrapes, crawls, and searches sites and returns clean data for AI.
Same job.
Perplexity
An AI answer engine that searches the web and gives answers with sources.
Same job.
Adding up several tools? Use the stack cost calculator.
Common questions
How much does Ahrefs cost?
Starter costs $29 per month, Lite $129, Standard $249, Advanced $449, and Enterprise $1,499. Each plan includes one seat except Enterprise, which starts at three. Ahrefs also lists a free plan with limited Site Explorer and Site Audit access.
Does Ahrefs have a free trial?
The pricing page does not advertise a free trial. It does list Ahrefs Free, with limited access to Site Explorer and Site Audit for website owners, and other free tools.
Can I save with annual billing?
The page says to pay annually and save up to 17 percent. Its meta description says 20 percent, so the exact discount is unclear.
What are the add-ons?
Brand Radar starts at $199 per month. Report Builder and Traffic Analytics cost $99 per month each.
What does Ahrefs integrate with?
Ahrefs lists these integrations: Ahrefs API, MCP, Google Search Console, Ahrefs Free tools. Checked November 5, 2026 against the vendor's pages.
Sources
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